Paylogic offers an incredible strong sales channel for tickets real time at over 400 shops throughout the Netherlands. Paylogic has started a very successful partnership with the biggest ticket selling retail chain in this country; Primera. Millions of tickets were already sold in a partnership that started in the summer of 2008.

Check out all Primera stores around your events! (Check top corner)

Primera has proven to be the best retail ticketing party of this country, not only by having the most shops and with that offering complete national coverage (the only retailer of The Netherlands) or by selling the most event tickets of all retail chains, even more important is that they promote tickets much better and that they offer the best service at the shop itself. In overview the strong points of this ticket sales channels:

• Primera offers the most ticket selling shops, over 400.
• Primera offer national coverage; well represented in each part of the country
• Primera is the only growing and profitable ticket retail sellers

• That is why the invested in professional ticket printers and real time solutions
• That is why they invest in ticketing in investing a lot in event/ticket marketing
  • In store marketing (narrow casting videos, point of sale marketing)
  • Media partnership with Radio 538, Slam FM and SBS (outserts each month)
  • Folder (distributed to 1.4 million homes, online newsletter to 200.000 people)

• Primera has ticketing as their focus product, because of the following arguments
  • Ticketing is a great way to get people to shops (drive to shop)
  • Ticketing a way to promote the brand Primera in national media.
  • Ticketing is good way to distinguish Primera form other convenience stores

• Primera offers the service you would like for event ticket sales
  • Primera is a cooperation, therefore anyone shop owner feels very responsible
  • Primera has service as the highest goal in their brand belief
  

The majority of ticket sales are still done through retail sales, as people are still very much used to buying their tickets while doing their shopping. At the other hand a strong growth in online ticket sales is noticeable as well. In general the balance will be found on online sales and retail sales, one thing can be determined; it is very important to have a good ticket sales solution on your website, but just as important is to have a good retail sales channel connected to the same system. That is why Paylogic very happy to have partnered with the strongest ticketing retail chain in Belgium and Luxemburg, Free Record Shop.

Find out where Free Record Shops are located!

Free Record Shop offers by far the most retail shops throughout the country and also gives events and with that ticket sales an incredibly amount of attention in and around their 80 stores. Free Record Shops aims to be the biggest ticket sales retailer of the country if they aren’t already. With their growth in stores and revenue and their focus on ticketing Free Record Shop is the perfect partner for Paylogic and with that for you. In overview the reasons why selling your tickets at Free Record Shop:

• Free Record Shop offers 80 stores and is the largest ticket retail chain
• Free Record Shop promote events in their communication and throughout their stores
• Free Record Shop have the best rates for retail ticket sales for your customer
• Free Record Shops invest in events and has a big event focus